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MPMoojin Park · ESG PortfolioEconomics · Evidence · Executive learning
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Corporate Responsibility & ESG

Advice Is Neither Authorization nor Consent

Separate factual input from operational approval, endorsement and liability.

Product or safety advice from an external company does not by itself authorize an operation, create a partnership or transfer responsibility.

Definition: advice has a narrow function

Advice is information offered for another party's consideration. A company may correct product information, flag a safety issue or suggest useful data fields without becoming the programme's operator, sponsor or approving authority. Authorization, consent, endorsement and assumption of liability are separate acts that require their own evidence. This distinction is an operating control, not a way to avoid duties that already attach to the programme owner, waste handler, site manager or other regulated actor.

Operating model: separate the request from the decision

A sound advisory request identifies the question, the information supplied, the intended use of the answer and the decision-maker who remains accountable. It also names what is not requested: permission to operate, approval of the treatment route, validation of performance, use of a trademark or acceptance of liability. The recipient can then answer a bounded product or safety question without being pulled into an undefined programme role. The requesting organization retains responsibility for permits, contracts, worker safety and operational decisions.

Evidence model: preserve the complete exchange

Keep the outgoing question, attachments, reply, date, sender authority and any publication restriction together in a relationship register. Record the exact subject on which advice was given; do not summarize a narrow comment as support for the wider programme. Link every proposed external sentence to that record and require a named reviewer to confirm that the sentence stays within it. Public language should never move beyond the strongest relationship state supported by written evidence. A missing reply remains 'notice sent; no response,' not implied consent.

Failure conditions

Stop publication when the evidence does not identify the speaker's authority, when a reply is conditional or confidential, or when the proposed wording changes 'we have no objection to this data field' into 'we approve the programme.' Other failure signals include displaying a logo without documented permission, describing technical feedback as validation, or leaving an old advisory relationship marked active after its review date. If the programme would rely on the adviser to satisfy a legal duty, advice is the wrong instrument; the responsible party needs the applicable authorization, permit or contract.

Action checklist

Before sending a request, write one decision question and one accountable owner. List the documents the recipient is being asked to review. State the exclusions explicitly. After a reply, classify it as acknowledgement, factual correction, safety concern, non-binding advice or a request for further evaluation. Record any conditions and expiry date. Before publishing, compare every name, quotation, logo and relationship verb with the evidence register. When uncertain, remove the third-party reference and describe the underlying industry issue without implying participation.

Source boundary

The relationship-state method above is a UAM KoreaTech governance control, not a statutory status ladder. For public claims in the United States, the Federal Trade Commission's Endorsement Guides explain that endorsements must reflect honest opinions and disclose unexpected material connections; the Green Guides address deceptive environmental marketing claims. These sources do not authorize a take-back operation and do not replace Korean legal review. Primary sources: https://www.ftc.gov/legal-library/browse/rules/endorsement-guides and https://www.ftc.gov/legal-library/browse/rules/green-guides

advisory inputauthorizationpartnership claimsthird-party governance
Editorial note. This article provides a general operating framework. Classification, permits and legal duties should be confirmed for the relevant jurisdiction and facts.
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